It really is the best part of waking up! Whether you like your coffee black as midnight on a moonless night or brimming with 100% organic nutmilk, Toronto’s coffee scene doesn’t disappoint.

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The Inspiration Behind our FW24/25 Collection

Fall is here, and with it comes the season of layers, moody skies, and unpredictable weather. As the days grow shorter and the nights stretch longer, time seems to slip through our fingers. But as the world dims, our fashion doesn’t have to. Enter our FW24/25 eyewear collection, Infinite Dusk, where bold frames meet bright futures. 

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Trends we love this season

Fashion trends are always evolving, and this season brings a fresh array of styles and colours that we're absolutely loving. Here are some of the standout trends making waves right now. (And here are some lovely frames to wear along with them!) 

Keep Reading

New season, new look

The sun is shining, flowers are blooming, the heat is intensifying… and you’re having an identity crisis. As exciting as it is to rethink your wardrobe and redefine your style for a new fashion era, knowing where to begin can be pretty daunting. Thankfully, we’ve got your back with a few styling suggestions, so you can look your very best while wearing our hottest shades. The cherry on top? These sunglasses are up to 70% off during our summer sale! 

Keep Reading

Festival sunglasses: hot trends and cool shades

Ahead of the year’s actual happiest of seasons, we’ve put together a list of our favourite festival fashion trends paired with some of the stylish, affordable, and all-around unmissable sunglasses from our spring/summer collection. 

Keep Reading

Spruce Up your Summer 2024 Style

Whether you’re on vacation or working through the summer season, gloriously hot weather, later sunsets, and that beautiful sunshine make every day—or at least every evening—feel like a holiday. From a fashion perspective, it's an opportunity to sport an array of different styles that range from minimalist and refined to bold and bright. Here’s a preview of some of the main trends this season, including ideas for sunnies from our SS24 collection to wear them with.

Keep Reading

A Guide to Choosing the Perfect Sunglasses

Sunglasses aren’t just sun protection; they're also a statement piece that can tie your final look together. With countless shapes, colours and styles available, it can be hard to know where to start. We always start with personal style: understanding how you dress and what you look for in pieces can help narrow down your search. Here is how to find the perfect pair that enhances your personal style.

Keep Reading

Transitioning Your Style from Winter to Spring

The weather isn’t that warm, but it’s also not (that) cold outside anymore. This adds an additional layer of complexity to figuring out how to dress—especially when you can experience multiple seasons over the course of a single day. Here are some tips to help you transition your style from winter to spring.

Keep Reading

Introducing the Spring / Summer 2024 Collection

Our new spring arrivals will help you take your style in a new direction. If you’re refining your personal style, this collection will inject the details that tie everything together. It’s time to take your look somewhere new this season. 

Keep Reading

Bold Styles. Bold Price.

The beginning of a new year is just the fresh start you’ve been waiting for, and there is no better time to switch up your look. It’s amazing what a difference a pair of bold new frames can make! So go ahead and select some impactful styles to try and stock up on styling tips for wearing them out in the wild.

Keep Reading

The Inspiration Behind our FW24/25 Collection

Fall is here, and with it comes the season of layers, moody skies, and unpredictable weather. As the days grow shorter and the nights stretch longer, time seems to slip through our fingers. But as the world dims, our fashion doesn’t have to. Enter our FW24/25 eyewear collection, Infinite Dusk, where bold frames meet bright futures. 

Keep Reading

Trends we love this season

Fashion trends are always evolving, and this season brings a fresh array of styles and colours that we're absolutely loving. Here are some of the standout trends making waves right now. (And here are some lovely frames to wear along with them!) 

Keep Reading

New season, new look

The sun is shining, flowers are blooming, the heat is intensifying… and you’re having an identity crisis. As exciting as it is to rethink your wardrobe and redefine your style for a new fashion era, knowing where to begin can be pretty daunting. Thankfully, we’ve got your back with a few styling suggestions, so you can look your very best while wearing our hottest shades. The cherry on top? These sunglasses are up to 70% off during our summer sale! 

Keep Reading

Festival sunglasses: hot trends and cool shades

Ahead of the year’s actual happiest of seasons, we’ve put together a list of our favourite festival fashion trends paired with some of the stylish, affordable, and all-around unmissable sunglasses from our spring/summer collection. 

Keep Reading

Spruce Up your Summer 2024 Style

Whether you’re on vacation or working through the summer season, gloriously hot weather, later sunsets, and that beautiful sunshine make every day—or at least every evening—feel like a holiday. From a fashion perspective, it's an opportunity to sport an array of different styles that range from minimalist and refined to bold and bright. Here’s a preview of some of the main trends this season, including ideas for sunnies from our SS24 collection to wear them with.

Keep Reading

A Guide to Choosing the Perfect Sunglasses

Sunglasses aren’t just sun protection; they're also a statement piece that can tie your final look together. With countless shapes, colours and styles available, it can be hard to know where to start. We always start with personal style: understanding how you dress and what you look for in pieces can help narrow down your search. Here is how to find the perfect pair that enhances your personal style.

Keep Reading

Transitioning Your Style from Winter to Spring

The weather isn’t that warm, but it’s also not (that) cold outside anymore. This adds an additional layer of complexity to figuring out how to dress—especially when you can experience multiple seasons over the course of a single day. Here are some tips to help you transition your style from winter to spring.

Keep Reading

Introducing the Spring / Summer 2024 Collection

Our new spring arrivals will help you take your style in a new direction. If you’re refining your personal style, this collection will inject the details that tie everything together. It’s time to take your look somewhere new this season. 

Keep Reading

Bold Styles. Bold Price.

The beginning of a new year is just the fresh start you’ve been waiting for, and there is no better time to switch up your look. It’s amazing what a difference a pair of bold new frames can make! So go ahead and select some impactful styles to try and stock up on styling tips for wearing them out in the wild.

Keep Reading