Interviews
Going offline: balancing work, creativity, and self-care
In the spirit of our stylishly casual Offline collection, we reached out to inspiring Canadian creators and entrepreneurs to hear their thoughts on self-care, feeling at home, and the art of relaxation.
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Tips & Tricks
You ask, we answer: what are photochromic lenses?
Photochromic lenses are a really practical way to transition (see what we did there?) between your daily activities without having to plan ahead based on atmospheric conditions. Basically, they’re lenses that don’t make you check the weather.
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Literature
Recommended reads – works by 2SLGBTQIA+ authors
A short list of books we love by authors who identify as members of the 2SLGBTQIA+ community.
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Inspiration
The Inspiration Behind our FW24/25 Collection
Fall is here, and with it comes the season of layers, moody skies, and unpredictable weather. As the days grow shorter and the nights stretch longer, time seems to slip through our fingers. But as the world dims, our fashion doesn’t have to. Enter our FW24/25 eyewear collection, Infinite Dusk, where bold frames meet bright futures.
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Lifestyle
Trends we love this season
Fashion trends are always evolving, and this season brings a fresh array of styles and colours that we're absolutely loving. Here are some of the standout trends making waves right now. (And here are some lovely frames to wear along with them!)
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Inspiration
New season, new look
The sun is shining, flowers are blooming, the heat is intensifying… and you’re having an identity crisis. As exciting as it is to rethink your wardrobe and redefine your style for a new fashion era, knowing where to begin can be pretty daunting. Thankfully, we’ve got your back with a few styling suggestions, so you can look your very best while wearing our hottest shades. The cherry on top? These sunglasses are up to 70% off during our summer sale!
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Lifestyle
Festival sunglasses: hot trends and cool shades
Ahead of the year’s actual happiest of seasons, we’ve put together a list of our favourite festival fashion trends paired with some of the stylish, affordable, and all-around unmissable sunglasses from our spring/summer collection.
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Lifestyle
Spruce Up your Summer 2024 Style
Whether you’re on vacation or working through the summer season, gloriously hot weather, later sunsets, and that beautiful sunshine make every day—or at least every evening—feel like a holiday. From a fashion perspective, it's an opportunity to sport an array of different styles that range from minimalist and refined to bold and bright. Here’s a preview of some of the main trends this season, including ideas for sunnies from our SS24 collection to wear them with.
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Inspiration
A Guide to Choosing the Perfect Sunglasses
Sunglasses aren’t just sun protection; they're also a statement piece that can tie your final look together. With countless shapes, colours and styles available, it can be hard to know where to start. We always start with personal style: understanding how you dress and what you look for in pieces can help narrow down your search. Here is how to find the perfect pair that enhances your personal style.
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Inspiration
Transitioning Your Style from Winter to Spring
The weather isn’t that warm, but it’s also not (that) cold outside anymore. This adds an additional layer of complexity to figuring out how to dress—especially when you can experience multiple seasons over the course of a single day. Here are some tips to help you transition your style from winter to spring.
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Lifestyle
Introducing the Spring / Summer 2024 Collection
Our new spring arrivals will help you take your style in a new direction. If you’re refining your personal style, this collection will inject the details that tie everything together. It’s time to take your look somewhere new this season.
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Inspiration
Bold Styles. Bold Price.
The beginning of a new year is just the fresh start you’ve been waiting for, and there is no better time to switch up your look. It’s amazing what a difference a pair of bold new frames can make! So go ahead and select some impactful styles to try and stock up on styling tips for wearing them out in the wild.
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